Alejandra Endara

Seasoned digital marketer and brand strategist with experience leading global marketing agendas for multinational companies, consulting for Small and Medium business across the world and teaching for the Google Digital Academy UK, General Assembly USA and other schools around the world topics around digital marketing, transformation and leadership.

Im also an entrepreneur in the health and wellness tech space.

Here is a snapshot of my experience.

During the past +12 years of my career, I’ve led +100 Digital Transformation Workshops for Google Digital Academy’s clients in Europe, the Middle East and Africa, in more than +20 industries, I’ve created my own curriculum for clients. I’ve launched a pilates studio using Passion.io (what a coincidence) and in the past and before moving to Spain I’ve worked as a Brand Marketing Manager for Pepsico in LATAM, where me, along with my team and partner agencies was in charge of the brand building, digital marketing strategy, product innovation and growth of global consumer brands such as Doritos, Lays & Cheetos; but also serving as an “intrapreneur” by designing and launching brands that met the core needs of healthier, local and more conscious consumers.