- NestleInnovation ConsultantSECTOR AGROALIMENTARIOmarzo de 2019 - abril de 2019 (1 mes)Brasília, BrazilProject to develop a solution to mitigate, reduce or even eliminate the environment impact of plastic straws.
- URB&DriveService DesignAUTOMÓVILmarzo de 2019 - Hoy (5 años y 11 meses)Barcelona, SpainProject to develop a business model for a Startup in the sustainable mobility sector. Starting with user research, journey and empathy map until biulding the business model canvas, stakeholder map and the blue print of the service.
- C&A Modas LtdaUnit LeaderGRAN DISTRIBUCIÓNseptiembre de 2008 - octubre de 2017 (9 años y 1 mes)Brasília, BrazilLadies DepartmentBusiness unit management, building and leading multidisciplinary teamsDefinition and execution of Brand Strategy focus on opportunities with existing and new clientsDeep understanding of customer experienceLeading strategic projects: pricing, consumer value proposition and digital implementationsMens DepartmentBusiness unit management, building and leading multidisciplinary teamsUse data to understand and support the effects of the decisionsWork with marketing and e-commerce teams to create the proper positioning of the Brand and the necessary elements for its communicationReversal performance of KPIs above the expectation delivering the best result in the company
- Postgraduate – Design for innovation StrategyIED – Escola Superior de Disseny2019The course aims to provide the knowledge for the understanding and use of design as a strategic tool to articulate and promote innovation. It seeks to train professionals to lead the management of complex processes of design and undertake new challenges in order to exploit opportunities by applying knowledge and methodologies to foster innovation.
- Executive MBAFundação Dom Cabral - Brazil2018The executive MBA is focus on training leaders with purpose and focus on results, as well as to develop visionary and inspiring professionals. The máster deepens the knowledge about contemporary business management, develops critical thinking and a systemic view of the global business environment.