Habilidades profesionales (16)
Blanca en pocas palabras
I graduated from BBA at ESADE (2013-2017).
Regarding my experience, I worked as a Product Manager Assistant for a Fashion&Luxury Company for more than one year in the Operational Marketing Department at Puig in Barcelona. I was in charge of the Premium&Niche brands (Prada, Valentino, Comme des Garçons / Penhaligon's).
Currently, I am working at Cheerz, an e-commerce scale-up company. I am in the Marketing&Communication department in order to increase revenues through Social Media.
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Experiencia
- CHEERZMarketing StrategistE-COMMERCEnoviembre de 2018 - Hoy (6 años y 6 meses)Paris, Francia- Study and analysis of revenue metrics.- Study and analysis of our customer's behaviour and the Spanish market's behaviour.- Strong relations with non-paid influencers in order to increase revenues up to 14.000/month.- Analysis on the influencers profile in order to get better results.- Enlarge the ambassadors community (non-paid influencers) in order to reach new customers and engagement.- Deep analysis of the influencer Spanish market and competitors.- Creation and analysis of commercial operations.- CRM translation.
- Puig CompanyProduct Manager Assistant - Luxury, Fashion & Fragrances IndustryMODA & COSMÉTICAfebrero de 2017 - octubre de 2018 (1 año y 9 meses)Barcelone, España- Support in the execution of Marketing Plans for 4 Premium & Niche brands.- Coordination and management of the production of Marketing materials with external agencies.- Support in the Implementation of Media, CRM & POS visibility plans- Market and internal data analysis: competitors tracking (NPD) and monthly Sell in/Sell out reporting (BIW).
Recomendaciones externas
Formación
- Bachelor Business AdministrationESADE2017