I'm Helio, Designer / Illustrator / Motion designer. After fifteen years of work experience in different Spanish and European companies, I have decided that it is time to offer my services in a more independent, agile and relevant way.
My goal: to detect your needs and put all my efforts to solve them in the most outstanding way possible.
What I do?
Ideas do not come out of nowhere, you have to ask the right questions (and the wrong ones) to decipher all the subtleties that give rise to the meaning of the brand.
Analysis, strategy and creativity.
creation, narrative and tone.
Implementation and communication.
The activation, dissemination and reception of a good brand strategy requires certain tools that help achieve the objectives:
They have the power to delight, inspire and guide the audience. Their greatest value is their ability to quickly tell a brand story by creating empathy with the viewer.
- They offer complex ideas in an easy to understand way
- Concisely and attractively
- Can be reused on any digital platform
- Emotional connection
- Consuming content effortlessly
- Limited only by imagination
How I do it?
To find the real problem.
The process always begins and ends with the client, the relationship begins by asking simple questions that provoke deep answers, that clarify the path to follow.
To find a unique form of expression.
A good creativity based on experience and a great desire to break the mold (where it makes sense to do so).
A sincere commitment is the basis for a good result.
I look forward to hearing from you, please email me at: