J. Manuel Antolín, Head of Data | Marketing & Operations

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Habilidades profesionales clave

Otras habilidades profesionales (5)

Strong experience on Operations and Marketing Analytics developed in large FMCG companies (McDonald's, Glovo) and consulting (Deloitte Digital).

-------------- What I can do for you

- Review all customer journeys and put together a proposal on how to optimise them

- Understand the pressure points and where in the funnel you are losing customers

- Create comprehensive customer acquisition, retention and LTV models for your business

- Conduct deep dives into customer marketing performance

- Set up automated dashboards to easily keep track of and review performance against KPIs

- Review, model and forecast customer financial performance

Cuyna
Head of Strategy & Data
E-COMMERCE
julio de 2022 - Hoy (2 años y 10 meses)
Mcdonalds
Business Insights Project Specialist
RESTAURACIÓN
septiembre de 2020 - junio de 2022 (1 año y 10 meses)
Madrid, España
Glovo
Data Analyst
GRAN DISTRIBUCIÓN
marzo de 2019 - septiembre de 2020 (1 año y 6 meses)
Barcelona, España

Grado en Administración y Dirección de Empresas
Universidad de Oviedo
2014
Management and Economics of Digital Innovation
The London School of Economics
2014