Conjunto de habilidades profesionales (17)
Maria en pocas palabras
Profesional del marketing digital. Experiencia en campañas de pago: Google Ads, Facebook Ads, LinkedIn Ads. WordPress, Google Analytics, redes sociales, email matketing, optimización web, diseño, Shopify, marketplaces.
Experiencia
- WebinterpretDigital Marketing Manager (B2B)junio de 2021 - Hoy (3 años y 6 meses)1809 E 11th St, Tulsa, OK 74104, USA- Set up/optimize digital advertising campaign (PPC/FB Ads)- Monitor/optimize rankings and organic performance- Website stakeholder. Monitor and audit website health and advice on changes for improvement. WordPress.- Marketing analytics. Google Analytics. Attribution models. Data Studio. Marketo. Salesforce.- Create digital content i.e. landing pages, social media adverts, tweets, news articles.- Research and analyze audience behaviour to optimize ads, content and posting strategies.- Manage Digital Ad Agency and website developer.
- Majorel IrelandSenior Content Analyst (AdWords Specialist)HIGH TECHfebrero de 2017 - enero de 2018 (11 meses)Co. Dublin, IrelandResponsible for multiple tasks related to digital marketing and online advertising using Google AdWords such as:• Google AdWords content evaluation, performing data analysis and adjusting the different variables in order to increase the productivity of the ads using Google's web based tools.• Development of an immediate and expert knowledge of all Google Policies (both public and internal) to be able to evaluate the content of web pages and assess their advertising performance.• Keyword selection, negative words elimination and SEO for Smart Campaigns. Due to the nature of this position which involves working with a daily significant volume of websites and data, the work has a direct impact on the customer so high quality deliverables must be maintained working with exceptional attention to detail and delivering optimal quality.
- Grupo EULENTechnical Support Millennium Cerner Software - Hospitalenero de 2014 - enero de 2015 (1 año)Oviedo, Asturias, Spain
Recomendaciones externas
Formación
- Master of Medicine in MedicineUniversidad de Oviedo2013Bachelor's degree, Medicine
- Master of Medicine in MedicineUniversidad de Oviedo2013Bachelor's degree, Medicine
- Marketing DiplomaUniversity System of Maryland2021
Certificados
- Google Ads Search CertificationGoogle2022
- Google Analytics CertificationGoogle2022
- Inbound marketingHunspot Academy2021
- Email marketingHubspot Academy2021