- GLOVOSr. Category ManagerENTRETENIMIENTO & TIEMPO LIBREoctubre de 2022 - Hoy (2 años y 4 meses)Madrid, EspañaLeading the team responsible for Dry Food, Drinks, and Non-FoodOwner of the commercial strategy of Drinks Category (Alcoholic, Soft Drinks, Beers, and Wines)Develop tactics to increase sales and margin of Quick Commerce businessResponsible for the business's commercial strategy in terms of awareness events, positioning, and UXNegotiation with suppliers the commercial agreements
- BrandHeroBrand ManagerE-COMMERCEenero de 2022 - junio de 2022 (5 meses)Develop strategies to increase sales, reduce costs and improve conversion rates in Amazon of newly acquired brands.Responsible for the assortment and position of the products in the selected categories.Negotiate with suppliers the commercial terms.Analyze Amazon ASIN level data (sales, conversion rate, page views, costs, etc) to determine the best commercial strategy.
- ToysRUSCategory ManagerCOMERCIO AL POR MENORoctubre de 2018 - diciembre de 2021 (3 años y 3 meses)Madrid, EspañaStrategy definition and implementation in the categories increased the sales weight of the manage categories to 25%.Market analysis (NPD & GFK) to obtain information that helps me gain an average of 2 points of market share.Leadership in developing projects and campaigns: Geek corner making sales grow by 8%.Sales analysis and stock optimization improve the target to 15%.Negotiated with suppliers in the managed categories (purchase terms, marketing strategy, assortment, market share, etc.) to increase profitability.
- Master en Data ScienceKSchool2019Master en Data Science en KSchool. Herramientas aprendidas: Python, R, Tableau, Spark, SQL, PowerBI. He desarrollado mi proyecto en Machine Learning utilizando algoritmos como Random Forest en empresas Proptech.