Valeria Boffi, Business Development, Trainer, Change Manager

Solid Commercial Experience (+20 years) at leading global companies such as Diageo, AB Inbev, Global Blue, Shopee, mainly in functions as Learning & Development, Sales Effectiveness, Change Management, Business Development, working closely with global partners like Coca-Cola, Pepsico. Team inspirational leader in a global work environment (LATAM, Europe and Asia) who drives alignment and best practices sharing embedding discipline and processes among people and organizations. Strong talent management and leadership skills.

Shopee

Training & Communications Manager

E-COMMERCE

enero de 2021 - noviembre de 2022 (1 año y 10 meses)

Ciudad Autónoma de Buenos Aires, CF, Argentina

Develop Training & Comms Strategy and plans to expand and develop sellers network aligned to Business Development specific goals

• Supported sellers network with right tools and development programs to initiate and grow their businesses in Shopee.

• Defined, executed and embedded Onboarding and commercial functional curriculums for Business Development area.

• Orquestrated seller comms through different comms channels and social media aiming agility, simplicity and inspiration.

Training Team Leadership Start-up Communication Problem Solving Agilidad Strategic Planning Team Building

Diageo

Regional Sales Capabilities Manager

VINOS & BEBIDAS ESPIRITUOSAS

julio de 2014 - enero de 2022 (7 años y 6 meses)

Ciudad Autónoma de Buenos Aires, CF, Argentina

Develop functional and leadership skills among internal and partners´ Commercial teams in the Region PEBAC (Peru, Ecuador, Bolivia, Argentina, and Chile) and lead Commercial transformational projects to improve efficiency over core organizational processes connecting with Global Headquarter and reporting directly to Regional Growth and Sales Effectiveness Head

• Led the Distributor Partners Transformation Model among key partners in the region (Coca Cola, Pepsico) impacting on performance (NSV, Market Share) and drivers of performance (Assortment and Activation) growth.

• Led and set up Commercial Community of Practice in LATAM looking for capability synergies among the region and standardizing and embedding core processes such as Onboarding and Coaching.

• Led several Capability Building Projects in the Region over key backbone processes (Commercial Annual Planning, Net Revenue Management, Innovation) based on maturity assessments, highlighted as global best practices.

• Led working crossfunctionally the development of a digital app solution focused on leveraging distributors partners capabilities on spirits business impacting on agility, execution improvement, sales effectiveness.

Change Management Project Management Training Business Development Strategic Planning Team Building content curator Content Management