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Victoria Scarpato Bravo

analista de mercados, design thinker y planner

Puede desplazarse Barcelona

  • 41.3828
  • 2.1774
High Potential
Proponer un proyecto El proyecto sólo comenzará si aceptas el presupuesto de Victoria.
Proponer un proyecto El proyecto sólo comenzará si aceptas el presupuesto de Victoria.

Localización y desplazamiento

Barcelona, España
Puede trabajar en tus oficinas en
  • Alrededor de Barcelona y 50 kms


Duración del proyecto
≤ 1 mes
Sector de negocio
  • Gran distribución
  • Sector médico
  • Moda & cosmética





Habilidades (5)

Victoria en pocas palabras

I’m graduated in Philosophy and did a postgraduate degree in communication strategic planning.

I started in the world of communication in 1994 with a training as creative copy in Saatchi & Saatchi Barcelona and then in McCann Erickson Madrid.

After that I directed my career for the qualitative market research and strategic planning communication in the company Tactica (Research and strategy) from Barcelona as Key Account Manager for 7 years.

Since then I make this work compatible with the teaching of market research and planning in differents Universities & Business Schools.

From 2005 to today, I work on my own as an independent qualitative market researcher, design thinker and planner.

I have experience in most sectors (Food, Pharmacy, Hygiene and beauty, Banking, New technologies, Communication, Political and social, Sports, Editorial, Lottery, Trends,...) I have done work for institutes as Adhoc research Madrid, Rheingold Cologne (Germany), International Research, Instituto Stiga, Avantia Data Service, Block of ideas, Newton 21, Ipsos, Synergic, Rosenthal Research, Psyma-Iberian, Bernard Krief, Etia,... and for brands like Nivea, Vodafone, E-ON, Pantene, Orange, Caixa Catalunya, Colon, Magners, Trident, Iron Mountain, Roche, Celgene, Rovi, Diputació de Barcelona,...

Likewise, I have had the opportunity to work with all types of target audience (children, youth, adults, seniors, housewives, professionals,..)

As usual I receive briefings and conduct workshops in English. While I do not moderate fieldwork or reports in this language, I have contacts to meet this need, as well as simultaneous translation into different languages.

I have the equipment necessary to do fieldwork out of rooms (audio and video recording) as well as for touring throughout Spain and abroad.

Finally, my experience in a quali-quanti company has provided me with sufficient quantitative language to be able to integrate mixed reports.



Agencias de subcontratación

Analista cualitativa de mercados, design thinker y strategic planner.  - Como freelance

Barcelona, España

septiembre de 2005 - Hoy (16 años y 3 meses)

Investigación de mercados cualitativa, design thinking y planificación estratégica de la comunicación. Experiencia en Consumo y Farma.


Agencias de subcontratación

Analista cualitativa de mercados y planificadora estratégica de la comunicación

Barcelona, España

septiembre de 1998 - septiembre de 2005 (7 años)

Account director, strategic planner, Táctica E-News & Táctica Foresight Director

Recomendaciones externas

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