Alberto Amigo Fernández

KEY ACHIEVEMENTS

• Advised SMEs and mid-size companies on digital strategy, product growth, and AI adoption — delivering end-to-end projects including CRM implementation and AI-assisted product development.

• Led strategic operations consulting engagements across digital strategy, go-to-market execution, and revenue operations, working directly with founders and senior leadership.

• Registered as an official partner in the Claude Partner Network by Anthropic — accessing enterprise training, certification programs, and the Services Partner Directory.

RESPONSIBILITIES

• Defining digital and product strategies with clear go-to-market plans, KPI frameworks, and execution roadmaps.

• Leading executive advisory on AI adoption and process automation — identifying where AI generates real ROI and delivering it hands-on.

• Implementing CRM systems and RevOps frameworks, aligning marketing and sales around measurable pipelines.

TOOLS

• Lovable · Cursor · Claude Cowork · n8n · Make · Airtable · Supabase · GitHub · Gemini · ChatGPT · Notion AI · Excalidraw · HubSpot

Ranked #7 AdTech startup to watch on Dealroom, Inlab is a SaaS media buying platform that optimizes advertising budgets by connecting brands with their digital audience. Raised several funding rounds along with lead investor NTT Data. Has generated 12+ Million Euros in sales revenue since its foundation and counted with 50+ employees between their two offices in Madrid and Bogota.

KEY ACHIEVEMENTS

• Scaled the company from inception to €350K MRR, generating €12M+ in cumulative revenue.

• Expanded operations into three markets, optimizing CAC vs. LTV while sustaining 60% YoY growth.

• Reduced operational workload through automation, improving internal efficiency by 40%.

RESPONSIBILITIES

• Product leadership, growth strategy, and full P&L ownership.

• Led cross-functional teams across Engineering, Marketing, and Sales (30 people).

• Implemented OKRs and a data-driven culture across the organization.

TOOLS

• DSP/SSP Platforms · Jira · Holded · HubSpot · Looker · Looker Studio · Slack · Tableau · GCP · OpenAI · Google Studio · Office

KEY ACHIEVEMENTS

• Led end-to-end technical due diligence for an AdTech M&A transaction, supporting senior stakeholders in investment decision-making.

• Identified and quantified post-merger value-creation levers, delivering a 20% reduction in OPEX through operational and technology synergies.

RESPONSIBILITIES

• Evaluated platform scalability, technology robustness, and architectural fit against the client’s investment thesis.

• Designed the post-acquisition integration roadmap, covering operating model, systems integration, and execution governance.

TOOLS

• C-Level PPTs, Financial Spreadsheets, SSP platforms