Alexis Lescaud

Partnership with Atlético de Madrid, Inter Milan and Caribbean Series: Definition of the activation plan Implementation of activations with suppliers Measuring and reporting results Attendance at games and events with clients

Marketing: Construction of sales materials (commercial presentations/recommendations) Support to the agency's sports and esport sales force (benchmarking, identification of contacts...) Strategic monitoring of the sports market and follow-up of economic news Activation: Participation in the definition of the activation strategy of our clients Coordination of the various teams involved in the operational execution of activation campaigns (service providers, internal resources, etc.)

Construction of sales materials (commercial presentations/recommendations) Storytelling and brand content to promote the clients Participation in the strategic thinking of the agency's clients Servicing and execution of communication actions Strategic planning: monitoring and strategic analysis of the specific sectors of the group's agencies