Descripción

I am a strategic thinker and a "doer" in helping deliver creative and strategic marketing & sales approaches to enhance value propositions and increase marketing-sourced pipeline and qualified leads.

My journey through the dynamic world of marketing has equipped me with a unique skill set that combines creative flair with analytical precision. I'm passionate about crafting compelling marketing proposals that drive results: email marketing, Content Plan, Social media, website, online and offline marketing.

I complement my expertise and knowledge with AI tools and identify scenarios where AI services can be used to deliver customised experiences and streamline processes.

WHAT I OFFER:

*Strategy:

- Personalised marketing strategies

- Marketing Plans based on your needs and budget

- Content Plan across different marketing channels

*SEO and Paid Campaigns:

- Strategic & technical SEO audits

- Paid Ads (Meta, Google, LinkedIn), optimisation and follow up

*Content Plan:

- Blog, email, website, social media

- Designs: Landing pages, imagery for social media and other

- Sales enablement materials (ppts, brochures…)

*Automation and integration: to ensure business runs smoothly across all channels.

AI (GEO and AEO): both strategy, recommendations and execution

Every project is custom-built, because no two businesses are alike. I don´t recycle templates. I built solutions in Spanish and English tailored to your specific needs.

Ámbito de especialización en el sector

Idiomas

Inglés
Bilingüe o nativo
Español
Bilingüe o nativo

Preferencias de lugar de trabajo

Solo teletrabajo

Lleva a cabo sus proyectos principalmente en remoto

Freelance
Marketing Strategist
noviembre de 2025 - Hoy (7 meses)
I combine marketing strategy with AI integration, guiding and helping businesses through the entire
Marketing process—from consultancy and concept development to the deployment of intelligent campaigns
that drive engagement and conversion
artificial intelligence SEO Social media Marketing
IZERTIS
Growth Marketing Strategy Manager
AGENCIAS DE SUBCONTRATACIÓN
junio de 2024 - octubre de 2025 (1 año y 4 meses)
Madrid, Spain
Market Intelligence & Analysis
Continuously deepen market understanding—key pain points, industries, competitors, regulations, trends, and communication opportunities.
Analyse CRM and optimise acquisition strategies (Microsoft Dynamics and Hubspot)
Content Strategy & Performance Marketing
Provide the Marketing Team with relevant topics, context, and detailed insights to create engaging content aligned with business requirements.
Coordinate the production of customer success stories
Organise webinars and managing end-to-end execution.
Lead Generation
Define KPIs aligned with Operations - Sales - Marketing strategies and establish conversion rates in pursuit of Company´s sales objectives
Align with Key Partners and establish a Marketign and Demad Generation road map in order to accomplish joint goals. (AWS, Microsoft, Google, Liferay, Veeam, Crowdstrike, Atlassian....)
Propose and execute new growth hacking initiatives to boost lead generation
Social media Content marketing Go-to-Market (GTM) Strategy Digital Marketing Marketing Automation
IZERTIS
Head of International Marketing & Partnership Marketing
AGENCIAS DE SUBCONTRATACIÓN
noviembre de 2023 - junio de 2024 (7 meses)
Madrid, España
Develop and execute an integrated Global marketing strategy aligning closely with regional sales requirements and broader business goals.
Establish and monitor KPIs including ROI, ensuring measurable impact and alignment with sales targets for each region ( Portugal, Mexico, UK)
Collaborate with third parties for the elaboration of a road map base for international expansion (Embassies, Chambers of Commerce).
Drive successful rebranding and positioning, managing all elements of brand launch and ongoing brand management
Supervise and enhance performance-driven marketing campaigns, including ABM-specific email marketing, digital advertising, events, webinars, social media, and PR across all Business Units and IT offerings.
Manage budgets effectively, allocating resources efficiently to achieve maximum impact
Content marketing Branding & Identity CMS Social media Emailing

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Bachelor of Business Administration
Universidad Pontificia Comillas
2013
Bachelor of Business Administration (B.B.A.), Business and Administration
Master's degree, Master in Traffic Marketing
IEBS
2021
Master's degree, Master in Traffic Marketing

Mira la formación de Almudena

Almudena R.

Marketing and Business Development Consultant

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