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More than 8 years of extensive experience as Researcher and Designer in well-known digital companies in Latin America, and Europe. 3 years creating research strategies and processes to advocate for users' and business needs. Being emphatic is the key to understand users' needs, motivations and expectations but also to build a strong, healthy and sustainable work environment.
Español
Bilingüe o nativo
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Competencia profesional completa
Acepta trabajo presencial
Barcelona (hasta 10 km)
Experiencia
- BynderSenior UX ResearchEDICIÓN DE SOFTWAREoctubre de 2023 - Hoy (2 años y 8 meses)Barcelona, España1. Research Planning & Strategy• Define and lead the UX research strategy aligned with business and product goals.• Identify research opportunities and prioritize them based on impact and feasibility.• Collaborate with cross-functional teams (Product, Design, Engineering, Data) to frame the right research questions.⸻🧪 2. Executing Research• Select and apply appropriate qualitative and quantitative research methods (e.g., interviews, usability tests, diary studies, surveys, A/B testing).• Design and facilitate end-to-end research studies independently or with junior researchers.• Ensure research is ethical, inclusive, and unbiased.⸻🧠 3. Synthesizing & Communicating Insights• Analyze data and extract meaningful insights that inform design and product decisions.• Communicate findings clearly through reports, presentations, personas, journey maps, or storytelling techniques.• Tailor insights to different stakeholders (designers, PMs, engineers, executives).⸻🤝 4. Cross-Functional Collaboration• Influence product and design strategy with research insights.• Advocate for the user within multidisciplinary teams.• Build strong partnerships across teams to ensure research is embedded throughout the product lifecycle.⸻🌱 5. Mentorship & Leadership• Mentor junior researchers and help grow the research team’s capabilities.• Champion UX research best practices and help establish research ops (tools, participant recruitment, documentation).• Drive a culture of user-centered design across the organization.⸻📊 6. Measuring Impact• Evaluate the effectiveness of research by tracking how insights influence product outcomes.• Contribute to the creation and improvement of UX metrics (e.g., SUS, NPS, task success rate).
- Muxa Design
En Malt
UX RESEARCHERfebrero de 2023 - marzo de 2023 (1 mes) - GlovoSr UX Researcherenero de 2021 - Hoy (5 años y 5 meses)Barcelona, Catalonia, Spain
Reseñas
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Formación
- MAIDHochschule Anhalt2015MASTER OF ARTS AND INTEGRATED DESIGN. A traditional, BUT innovative approach in a historic and fascinating setting right next to (and in) the Bauhaus. The MAID program incorporates the essentials of design: communication design, product design, space, audiovisual and digital media through UX methodologies, Design Thinking and Lean StartUp. Projects were based on practical and experimental research. We were encouraged to came up with systematic, creative, and individual solutions.
- Graphic DesignerUniversidad de Buenos Aires2013