Laura Mangas Ruiz

Desde septiembre ejerzo mi oficio ofreciendo mis servicios como freelance de marketing digital. Estoy especializada en estrategia digital, publicidad digital, creación web, redes sociales, branding y creación de contenido. Recietemente me estoy formando en IA aplicada al marketing. Cuento con clientes de diferentes sectores (estilismo, entretenimiento, alimentción y restauración...) además de haber trabajado en sectores turismo y tecnología. Me adapto perfectamente a las necesidades del cliente.

Led Paid Media & Sponsorship strategy for key product launches in Spanish-speaking markets. Directed and executed full-funnel campaigns, taking critical creative content decisions based on performance data to maximize ROI across digital channels (including TikTok, Google Ads, and Meta). Managed agency relationships and budgets, ensuring strategic alignment between media spend, creative output, and sales objectives. Proficient in data analytics for real-time campaign optimization.

Optimization of Paradores' social networks to increase the visibility of the company's Social Content with profiles on Facebook, Twitter, Instagram, LinkedIn, YouTube and Tiktok. Including strategy and execution. Writing, editing and publishing daily content on the different channels and the blog (original text, images, video or HTML). Customer Support: Responses to user-generated content in accordance with the moderation policies of each community and customer support