Verena Nyc

Independent digital transformation consultant with a focus on telecommunications, CRM platforms, and end-to-end customer lifecycle processes.

Over 10 years of experience across digital, marketing, CRM, and process environments, with a strong focus on large-scale transformation programs in telecom and SaaS contexts.

I support organizations in structuring and delivering transformation initiatives across marketing, sales, and operations — particularly in complex environments where processes, systems, and stakeholders need to be aligned.

My work includes Lead-to-Cash and Order-to-Cash transformations, CRM implementations, and the design of customer lifecycle and customer journey concepts within broader transformation programs.

I have experience working in large-scale program environments involving multiple stakeholders, system integrators, and delivery streams, contributing to structured execution, stakeholder alignment, and delivery quality.

Domain focus includes telecom and FTTX environments, including greenfield operator setups and transformation programs.

I combine business process understanding, customer-centric thinking, and structured delivery — ensuring that transformation initiatives are translated into executable solutions and delivered in real project environments.