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Gloria A. Trujillo MartínezGA

Gloria A. Trujillo Martínez

Ecommerce Management

280 €/día
Santiago, CL
0-2 años

Tiempo medio de respuesta: 1h

Acerca de Gloria A.

ECOMMERCE / GESTIÓN DE PRODUCTOS DIGITALES Y MARKETING
Especialista en gestión de productos digitales, con más de 10 años de
experiencia en la entrega de soluciones a problemas mediante el diseño e
implementación de estrategias comerciales y de lanzamiento de Productos al
mercado para el segmento B2B. Experiencia en la gestión de equipos
multifuncionales y relacionamiento con ejecutivos C-level.
  • Inglés

    Bilingüe o nativo

  • Español

    Bilingüe o nativo

Solo teletrabajo
Lleva a cabo sus proyectos principalmente en remoto

Experiencia

  • Free Lance/Mercado Libre / Amazon
    Ecommerce Management
    COMERCIO AL POR MENOR
    abril de 2025 - Hoy (1 año y 2 meses)
    Create and design Brand Store with 25% growth. PPC Campaigns with SEO optimization. Optimized listings with Key words and relevant description. Business Metrics and campaign performance
    Listing optimizer Data Driven Marketing SEO copywriting Copywriting Investigación de mercado
  • Equifax
    B2B Product Manager
    junio de 2022 - diciembre de 2024 (2 años y 6 meses)
    Managed digital strategy and budget for B2B SaaS platform, enabling customer retention and increasing engagement by 15%. Developed new digital products for B2C segments and online selling, increasing revenue by 7 points in the annual budget. SaaS Platform Transformation and migration to GCP Cloud executed on time and in full for 3 business-critical platforms, protecting annual revenue of US$15 million. After a critical breakdown, I managed to stabilize platform operations at 80% in the first three months and 100% at six months, ensuring service continuity for more than 300,000 users.
  • Eurocapital
    Marketing Leader
    AGENCIAS DE SUBCONTRATACIÓN
    noviembre de 2016 - diciembre de 2021 (5 años y 1 mes)
    Santiago, Chile
    I led and coordinated the 360° Digital Strategy, Corporate Branding, Growth and Brand Building, as well as the Customer Journey for Eurocapital Chile, across its three business lines: Factoring, Leasing, and Automotive Financing. I managed relationships with media agencies, being responsible for lead generation and client acquisition campaigns, which resulted in a 25% increase in followers. I built loyalty among the current portfolio, maintaining engagement above 60%. I led the Go-To-Market for the Virtual Factoring Branch in Chile and the Peruvian subsidiary. Coordinated and linked the vision of the Commercial Management with the 16 branches nationwide.

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Formación

  • Master in Business Administration
    Universidad Finis Terrae
    2014
    Master in Business Administration
  • Business Engineering
    Universidad Finis Terrae
    2005
    Business Engineering

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