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Competencia profesional completa
Experiencia
- THE TRADE DESKCOUNTRY MANAGERseptiembre de 2017 - junio de 2025 (7 años y 9 meses)Portugal• - Led the business expansion in Southern Europe, achieving sustained growth >35% YoY.• - Positioned the company as a leader in programmatic, CTV, and data-driven marketing.• - Built strategic relationships with holding companies, key advertisers, and major media partners.• - Member of the EMEA Leadership Team, with direct impact on regional strategy.
- TWIPN (The Women in Programmatic Network)BOARD MEMBERenero de 2023 - Hoy (3 años y 5 meses)• - Contributed to strategic direction and community growth within the industry.• - Promoted diversity, mentorship, and visibility of women in Advertising and digital.
- ESSENCE MEDIACOM (GroupM, WPP)HEAD OF DIGITAL & CLIENT PARTNERSHIPSenero de 2014 - enero de 2017 (3 años)• - Drove digital transformation by integrating programmatic, technology and data-driven solutions.• - Led strategic relationships with top-tier clients and strengthened digital product offerings.
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Formación
- Board of Directors ProgramIE Business School2025Board of Directors Program
- AI for Business ProgramUCAM HiTech & INCYDE.org2025AI for Business Program