Ricard Raspall

Context:

You need senior export management but cannot justify a full-time hire.

This is the model designed for that situation.

GTI·BCN operates as your embedded Export Manager — present on-site one day per week, managing international markets daily by remote. You get direct market handling, client and distributor management, and structured export execution without the fixed cost of a dedicated department.

What’s included:

· 1 day on-site per week + daily remote management (or fully remote with weekly video meetings).

· Direct management of assigned international markets

· Client and distributor identification, contact and follow-up

· Monthly activity report + pipeline update

· Strategic alignment with company direction

Format: Monthly fixed fee + performance variable

Markets currently managed: Germany, France, Austria

Scalable: up to 3 concurrent clients

Fractional export management works because the model matches the real commercial need of most industrial SMEs: senior-level international market presence, without the structural cost of a full-time hire. One day on-site per week is enough to maintain direct client relationships, attend key meetings and keep the commercial pipeline moving. Daily remote management covers the rest — follow-up, documentation, distributor coordination and market intelligence.

The companies that benefit most are those with a genuine product and a real ambition to grow internationally — but without the internal structure to manage it consistently. Fractional export management bridges that gap directly, without intermediaries.

Ideal for: Industrial SMEs and textile manufacturers with a turnover of €2–10M seeking structured international growth without the cost of an in-house export department.

Strategic · Analytical · Actionable

Market analysis · Competitive landscape · Channel architecture · Action plan with investment estimate

Before investing in international markets, you need one answer:

Is your company — and your product — genuinely ready?

Most export failures are not product failures. They are structural failures: wrong market, wrong channel, wrong timing, wrong margin architecture.

The International Readiness Audit is a structured 4-5 week diagnostic that gives your management team a clear, evidence-based decision: where to enter, how to enter, and what it will realistically cost.

What’s included:

· Product-market fit analysis for target market(s)

· Competitive landscape and positioning review

· Channel architecture: who buys, how, at what margin

· Internal readiness assessment

· Prioritised action plan with investment estimate

Deliverable: A structured strategy document your team can act on immediately.

Investment: From € 3.500

Timeline: 4–5 weeks

Ideal for: Companies considering international expansion for the first time, or those who have tried and want to understand why results fell short.

Managed full international commercial structure.

Consolidation of the sales network in several European countries, making support trips to agents and direct monitoring of the most important customers, locating customers in new markets, logistics organization tasks, coordination and assistance to trade fairs and trade missions.

Leading the export department of the company, with consolidated sales in more than 30 countries, developing an expansion plan and promoting the opening of new markets, mainly in non-EU countries, USA, Mexico, Japan and South Korea.

Peak: €10M turnover, 50% export. Europe, Americas, Asia-Pacific.