Conjunto de habilidades profesionales (12)
Sector de especialización
Margaux en pocas palabras
I am a french native speaker, fluent in Spanish and English, graduated from ESCP Master’s degree. I have over 7 years of experience in Ecommerce & Digital Media Advertising with deep knowledge of SEO, content management, and managing paid campaigns across Affiliation, Display, Video, Emailing, and Programmatic. I have worked in fast paced agencies with international clients, as well as client-side.
Experiencia
- DailymotionCountry Manager SpainEDICIÓN DE SOFTWAREseptiembre de 2021 - Hoy (3 años y 5 meses)Madrid, SpainIn charge of defining and implementing Dailymotion's partnership strategy with the main Spanish, Portuguese and Greek publishers (national and regional newspapers, pureplayers, TV channels, radio stations).- Manage a portfolio of partners (Prisa, Webedia, El Español, el Huff Post, El Diario, Publico, Film Affinity, El Diestro, El Economista etc.) to increase their audiences and revenues.- Prospecting, negotiating new contracts with publishers.- Assisting new partners in the technical integration of Dailymotion's player technology (API download, live streaming, etc.)
- SeedtagDigital Account ManagerAGENCIAS DE SUBCONTRATACIÓNfebrero de 2020 - septiembre de 2021 (1 año y 7 meses)Madrid, Spain-Implementation, management and optimization of direct and programmatic campaigns-Elaborating commercial strategic proposals, presentations, reporting data and post campaign analysis for all of our clients campaign.-Campaign monitoring through digital platforms (Quantcast, MOAT, IAS, Xandr, SmartAd, Nielsen)-Main point of contact and daily communication with internal teams : designers, sales, publishers & customers (media agencies and advertisers).
- ShowroomprivéInternational Project Manager E-commerceE-COMMERCEenero de 2018 - julio de 2019 (1 año y 7 meses)Madrid, Spain- Creation of online sales for beauty and fashion sector (25/month)- Coordination with the different business units of the company that are involved: graphic teams, photographs, writers, translators in spanish, french and english.- Creation of the digital content in colaboration with the brands (L'Oréal, Mango, Desigual, Bimba y Lola, Oysho, Women Secret, Zippy, etc).- E-merchandising : creation of the merchandising for each sale, according to the brand's guide lines and commercial potential- Analysis and reporting of sales results to improve future sales with various tools (Google Analytics, Qlickview)- Analysis of fashion and beauty market trends and competitors.
Recomendaciones externas
Formación
- Master Marketing & Digital MediaESCP EUROPE2015Master in Marketing & Digital Media
- Bachelor DegreeI.A.E, Lyon 32014