Sara Pedraz

Digital and innovation manager with more than 10 years of experience in all types of companies and sectors (telecom, pharma, consulting, technology, public sector, startups). My range of skills allows me to cover end-to-end everything a digital project needs: conceptualization, project management, product, business and marketing strategy, creation, management and optimization of communication channels (media, RRSS, web channels, ecommerce) and sales (telephone, online, physical), training, generation of sales materials. Experience in integration projects and use of new technologies (big data, artificial intelligence, virtual reality) and not so new (systems integration, CRMs).